Address: 3725 W Juneau Ave Milwaukee, WI 53208
Hours: Open Daily, 7am–9pm unless otherwise posted
Contact: davidsonpark@harley-davidson.com
Stay connected with us on Facebook and Instagram - @DavidsonParkMKE
Join us for the ultimate NCAA tournament viewing experience! Enjoy the games on a big screens, great food and drinks, basketball-themed activities, merch giveaways, and more at this free, family-friendly event.
In partnership with Near West Side Partners Join us for Movie Nights at Davidson Park! Come early to hang out, grab snacks, and get cozy before fan-favorite films start at 6:30.
Celebrate Make Music Day at Davidson Park with a day of live performances, interactive music-making, and community fun! Musicians of all styles and skill levels can sign up in advance to perform, while everyone is welcome to attend for free and enjoy the music.
Whether you're new to yoga or experienced, enjoy a serene setting with local instructors while strengthening body and mind. Plus, grab a coffee from the on-site truck before or during sessions.
Stop by the Harley-Davidson headquarters to experience the birthplace of the Motor Company and our original factory. Don’t miss this rare opportunity to join us on a historic walking tour to learn about key moments in the company’s history. Afterwards, enjoy our new community hub, Davidson Park.
Don’t miss the first-ever Rev & Rumble Boxing Night at Davidson Park! Experience Milwaukee’s toughest amateur boxers, plus food, merch, and nonstop action.
In partnership with Near West Side Partners Celebrate the local community with live music, great food, and fun for all ages! This free event, part of our Movie Night series, is perfect for the whole family.
Discover the rich history and unique features of the park and historic Milwaukee landmark while enjoying a self-guided tour, coffee and food trucks, and yoga class (part of our yoga series).
Date coming soon! Join us for an incredible “tailgate” experience with great food, drinks, entertainment, and all your favorite tailgating traditions. Enjoy interactive games, giveaways, a wing competition, and more as we gear up to cheer on the Pack!
Experience the magic of the season at Holiday Lite Nite! Enjoy lights, decor, cozy fires, hot drinks, sweet treats, photo ops, and other holiday-themed activities at this festive, family-friendly evening at Davidson Park
Davidson Park is a radical transformation of an underutilized concrete parking lot serving Harley-Davidson's headquarters in Milwaukee into a soulful, civic gathering space. The mission of the project was to turn the joyless, utilitarian surface into an exciting community space where people can connect with nature, enjoy each other’s company, and play.
At the core of the park is "The Hub," a 260-feet-wide sunken multi-use events space with tiered seating surrounded by lush greenery. The circular, amphitheater layout features motorcycle driveways, parking bays, sidewalks, planting, timber seats, and 360-degree viewpoints. One direction offers views of Harley-Davidson’s historic buildings, while the other showcases the park's diverse gathering, market, reflection, and play areas framed with indigenous plantings.
Sustainability is a core element, with features designed to repair the landscape and minimize stormwater impacts, celebrating the land's heritage. In collaboration with the Forest County Potawatomi, the park incorporates sacred plantings. Locally sourced materials include varied bricks, natural timber seats, wood stairs, and weathered steel, creating a warm patina. Detail throughout is intentional, including motorcycle ‘bays’ which are laid in a unique pattern, and reflecting local culture and heritage, providing a moment of surprise to visitors.
Heatherwick Studio led the conceptual design, collaborating with local firm HGA for design, landscape, and engineering, with Greenfire Management Services ensuring the project aligns with Harley-Davidson's community-focused values. The park's design involved extensive community engagement, emphasizing accessibility and individual experience.
Davidson Park's conception became a reality through collaborative partnerships and stakeholder input over three years, starting with an Appreciative Inquiry Summit in July 2021. The Near West Side of Milwaukee neighborhood expressed a desire for additional green space that fosters gathering, health, well-being, and arts and culture, a vision the Harley-Davidson Foundation was keen to fulfill. Beyond the initial hope ignited during the summit, the community continued to provide meaningful input on park design elements, future park programming, community engagement, and more. With intentional engagement with students, accessibility advocates, the community, and others, the design of the park celebrates input and execution with an eye to the detail and the experience of the individual.
In fall 2023, the Harley-Davidson Foundation worked with Story School and Milwaukee Institute of Art & Design (MIAD) to solicit brick bay designs from area middle and high school students that connect to local culture and heritage. Twenty-four selected student designs were built and placed in strategic locations within the Hub. As guests visit the park, they will see amongst the brick designs the Near West Side neighborhood logo, local landmarks, a badger – the state animal of Wisconsin - as well as the famous Wisconsin cheese and the year 1903 which honors the first H-D motorcycle built in the shed across the street from where the park is today.
The H-D Foundation also worked with MIAD to solicit designs representing the Near West Side for the 4-foot diameter, cast iron medallion that will be placed at the center of the Hub. The selected design was created by Megan Huss.
Host your next event at Davidson Park! We welcome partners, non-profits, and community members to utilize this green space, which is an ideal venue for a wide range of public events. To request to rent the park, contact davidsonpark@harley-davidson.com.
Davidson Park is perfect for events like live performances, exercise classes and wellness events, art workshops and educational events, non-profit fundraisers and more. Events hosted within the park must align with the Harley-Davidson Foundation’s values and mission for fostering positive social impact.
All events in Davidson Park are subject to review and approval by the Harley-Davidson team. For detailed information on hosting an event in Davidson Park, download and review our FAQ Guide.
