WE RIDE WITH YOU.
Escape from the everyday, find peace on the road, and create new bonds with old comrades. Set out on scenic road adventures with fellow military members and veterans through our exclusive group rides.
Enjoy the freedom you fought for. Throughout history, Harley-Davidson has been on the front lines with our military members, and our mission does not end when your tour of duty does.
Events & Rides
Riders across the country will log miles, earn rewards, all while supporting a $1 million donation to military, veterans & first responder charities serving those who protect us here at home. Open to all Harley riders—let’s make each mile count.
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San Antonio, TX to Daytona, FL
A collaboration between Harley-Davidson and motorcyclist Adam Sandoval, the “Great American Convoy” is a three-week ride that not only celebrates the freedom of the open road but also raises awareness and funds for Wounded Warrior Project®.
Silverado, CA
The Born-Free Show is a back-to-basics show built on this impromptu action of people building and riding their vintage motorcycles into the show, which then becomes “the show.” Veterans and active-duty military receive a free day-pass admission with ID.
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Milwaukee, WI
We invite all of our veterans, active duty, and first responders to stop by the H-D Membership area at the H-D Museum® to receive a small token of our appreciation for all you have done and continue to do.
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Sturgis, SD
We invite all of our veterans, active duty, and first responders to stop by the H-D Membership area at the Sturgis Community Center to receive a small token of our appreciation for all you have done and continue to do.
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Fredericksburg, Texas
This free 12-week mental health program is offered by Wounded Warrior Project® (WWP). Starting with a five-day ride, it uses adventure-based learning to improve coping skills and resilience. Open to post-9/11 veterans registered with WWP.
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Billings, MT
This free 12-week mental health program is offered by Wounded Warrior Project® (WWP). Starting with a five-day ride, it uses adventure-based learning to improve coping skills and resilience. Open to post-9/11 veterans registered with WWP.
Charlotte, NC
The Congregation Show is an indoor invitational vintage show & gathering inspired by the history & engineering of these machines and the many talented builders that breathe new life into them. Veterans and active-duty military receive a free day-pass admission with ID.
Hughesville, MD to Dayton, OH
The rally travels through the Appalachian Mountains, combining military history with visits to key military installations and historic sites from the Civil and Revolutionary Wars.
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Mount Enterprise, TX
The Born-Free Show is a back-to-basics show built on this impromptu action of people building and riding their vintage motorcycles into the show, which then becomes “the show.” Veterans and active-duty military receive a free day pass admission with ID.
OUR ALLIES
H-D X WWP
Since 2015, Harley-Davidson and the Wounded Warrior Project have collaborated to raise over $1.5 million in support of vital programs and services benefiting injured veterans.
H-D X HANX
When you buy the H-D x HANX t-shirt, we're putting 100% of the profits towards supporting service members and their families.
MILITARY OFFERS & BENEFITS
Your duty is our honor. Harley-Davidson supports active, reservist, and veteran military personnel through exclusive offers and benefits that provide peace of mind and keep you riding free, no matter where you are.
Empowering deployed military with exclusive opportunities to purchase new H-D motorcycles.
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The Military Financing Program features a reduced rate, no down payment, and flexible term options designed for active-duty military personnel.
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Receive daily discounted admission to the H-D Museum in Milwaukee with a valid U.S. Military ID.
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Enjoy an exclusive 10% discount on motorcycle rentals through EAGLERIDER for all US Military, Veterans, Heroes and Service Members.
Shop clothing, accessories, and more. Free shipping, regardless of where you’re deployed.
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YOUR SERVICE, OUR THANKS
We salute U.S. Military and Veterans with up to $1,500 Customer Cash1>® models or a $250 Genuine H-D® P&A credit44 through December 31st.
Step 1 - Verify with ID.me for your exclusive H-D Hero offer code
Step 2 - Bring code to participating dealership to claim your offer
Hear from some of our military members and veterans.
Robert Jasinski, U.S. Air Force VETERAN | Crew Chief
“Riding my 2023 Ultra Limited is a great way to connect with other veterans. I’ve had the Soldier’s Cross on the front of each bike that I've owned.”
Stevan Karl Schoenecker, U.S. Air Force VETERAN | Senior Airman
“Motorcycling has allowed me an escape from the stresses of everyday life. It makes me able to relax and allows me the opportunity to enjoy the little things in life.”
Tim Budzien, U.S. Air Force veteran | AIRMAN FIRST CLASS
“I take pride in knowing that my time in the service contributed in a small way to protecting the freedom to experience the beauty of the United States while riding a Harley-Davidson."
Michelle Anderson, U.S. ARMY VETERAN | Corporal
“As a proud military veteran and a member of a legendary company, the word ‘freedom’ holds a special meaning for me.”
David “Robi” Robinson, U.S. Air Force Veteran | Staff Sergeant | Purple Heart
“When I returned after my last deployment [Khobar Towers, Saudi Arabia], my bikes helped with my PTSD. Riding the mountains and the open desert brought my mind to ease, let me experience solitude, and allowed me more opportunities to talk with God.”
Rick Hamilton, U.S. Army Veteran | Captain & Company Commander
“While in the military, motorcycling was an escape or a short vacation away from reality. For a few hours, I could get away, enjoy some wind therapy, and unwind from the military training of the day or week.”
Daniel Abraminko, U.S. Army Veteran | First Lieutenant
“Being a rider has helped me connect with fellow combat veterans who had similar experiences. I have formed lifelong friendships and been able to explore the open roads with them."
Louis Colon, U.S. Marine Corps Veteran | Gunnery Sergeant | Double NATO Medals
“Motorcycling has given me back some camaraderie that I was missing after I left the service. As a Harley owner I feel like I am with family again. No matter where you go, if Harley bikes are there, people will talk to you about your bike, riding, rallies, and so much more.”
Ted Biagioni, U.S. Navy Reserve Lieutenant Commander | Afghanistan Veteran
“The Navy requires us to take a motorcycle safety course periodically. In this class I get to share the engineering and dynamics of motorcycles to give a deeper understanding of the why. The sailors also love hearing stories from a Harley-Davidson employee.”
Lucas Joseph Evancy, U.S. Air Force Reserve Veteran | Staff Sergeant
“Loving motorcycles, I was excited to purchase one that was built by my home city. As many other service members had one or more Harley’s I was proud to have one of my own to show off.”
Michael Treasure, U.S. Air Force Veteran | Technical sergeant
“Motorcycling has been a constant in my life, both before and after serving our great country. It allows me to connect with amazing people worldwide who share the same passion for riding and the exhilarating sense of freedom it brings.”