Harley-Davidson Museum

Exhibits
See the legends come to life
Racing Board Track Exhibit at the H-D Museum
Racing Board Track Exhibit at the H-D Museum

Creating a Legend: Art & Engineering at Harley-Davidson

Now open at Harley-Davidson, design and engineering work together to create machines with big emotional impact. Functional improvements fuel changes in look and feel, yet visual or market desires also shape operating innovations. The process of how ideas move from concept to prototype, and production involves a lot of talented people and many kinds of materials. From pencil and paper to CAD, clay, and 3-D printing, see how Harley-Davidson design and engineering teams have envisioned iconic products for over 120 years.

Harley Davidson Art and Engineering Exhibit
Harley Davidson Art and Engineering Exhibit
Special Exhibits

These temporary exhibits provide unique looks into a wide range of topics related to Harley-Davidson and motorcycle culture.

Opened November 23, 2024 

Ezy Ryders: History & Tradition, Heart & Soul

This exhibition is a celebration of life on two wheels. Photographer Cate Dingley interviewed and photographed Black riders in New York City over a five-year period. Her work became a book, Ezy Ryders, titled after the Jimi Hendrix tune.   

The riders are from all walks of life and ride all kinds of machines. Some come from motorcycling families while others are recent adopters of the sport. Many are members of motorcycle clubs (MCs), but some are independent riders. They are represented here through Dingley’s photographs and the riders’ own words.   

From sharing the source of their biker names, to stories of how they came to riding and why they stay, this is a compelling portrait of a passionate and vibrant motorcycling community.  

Motorcyclists riding through tunnel
Motorcyclists riding through tunnel

Opened June 17, 2023

Mama Tried: Bringing it Together

The Mama Tried Motorcycle Show and adjoining Flat Out Friday races are a bright spot in the dead of cold Wisconsin winters. The show has amassed a legion of followers and fans that give the weekend its signature style. People are the heart of the show; the bikes are a social lubricant. This special exhibit focuses on the builders, the racers and the fans that gather over a bike or a brew. Don’t come alone, bring your crew. That’s what Mama Tried is about, after all.

Mama Tried: Bringing it Together
Mama Tried: Bringing it Together
Permanent Exhibits

Explore two floors filled with dozens of beautifully preserved bikes and artifacts to discover the details of Harley-Davidson's history and heritage. 

The Motorcycle Galleries

Permanent Exhibit

1st and 2nd Floors

Vintange H-D® Motorcycles Exhibit
Vintange H-D® Motorcycles Exhibit
The Harley-Davidson Journey

Permanent Exhibit

1st and 2nd Floors

Harley-Davidson® vintage toys Exhibit
Harley-Davidson® vintage toys Exhibit
Engine Room

Permanent Exhibit

2nd Floor

Engine Room at the H-D Museum™
Engine Room at the H-D Museum™
Clubs & Competion

Permanent Exhibit

2nd Floor

Clubs and Competition Exhibit at the H-D Museum
Clubs and Competition Exhibit at the H-D Museum
TSUNAMI MOTORCYCLE DISPLAY

Permanent Exhibit

1st Floor

 Harley-Davidson Night Train motorcycle
 Harley-Davidson Night Train motorcycle
Tank Wall

Permanent Exhibit

2nd Floor

Harley-Davidson® Fuel tank Wall  Exhibit
Harley-Davidson® Fuel tank Wall  Exhibit
HANDS-ON INTERACTIVES

Permanent Exhibit

All Floors

Person sitting on Harley-Davidson Imagination Station
Person sitting on Harley-Davidson Imagination Station

Book a Tour

Take your experience to the next level with behind-the-scenes tours, stories of history and heritage and hands-on-activities. It’s all here.

Harley-Davidson history online

Visit us on Google Arts and Culture for curated exhibits that share the stories behind some of the people and machines in the museum.

Get a glimpse of the variety of things you’ll find on display inside the museum with "Five Things You Never Knew Harley-Davidson Made."

"The Early Years" introduces you to the founding of the company and how the first decade of business set H-D on a course for success.